l Master of International Journalism
l Master of International Relations
l Master of Marketing n
Entry: Have a bachelor's degree, or equivalent, in a relevant discipline (where required), completed to a sufficiently high standard **** *IELTS: 7.0 (with no individual band below 6.5)
.* 1.5 years Full Time
Annual fee : $30860 n
Introduction Marketing focuses on making and keeping customers by finding, communicatingand sustaining the competitive advantage that makes a company truly successful. Topics covered in Marketing include advertising, company strategy, competitive analysis, and value creation.
S1, S2, T3 Ethical Dimensions of Organisations, Management and Leadership
S1, S2, T1, T2, T3, NS Marketing Principles
Group A:
S2, NS Electronic Business
S1 Special Topics in Marketing
S2 Buyer Behaviour and Decision Making
S2 Marketing Analysis and Planning N/A Advanced Contemporary Topics in Marketing
S2 Global Marketing Strategy S1 Marketing of Services
S1 Applied Marketing Research
S1 Integrated Marketing Communications
S1 Electronic Marketing
S2 Marketing and Society
S2 Client Management
