专业： Marketing
链接：
https://www.e.ac.uk/stuying/postgrauate/egrees/inex.php?r=site/view&eition=2018&i=638
课程设置：
Year 1 Acaemic year:
Compulsory courses
You must take these courses
Consumer Behaviour 消费者行为学
Marketing Decision Analysis 营销分析
Principles of Marketing Management 营销管理原理
Marketing Research 市场调研
Marketing Applications 市场营销应用
Dissertation (MSc Marketing)
Course options
Marketing of Services 营销服务
International Marketing Strategy 国际营销战略
Marketing Communications 营销传播
Marketing An Society 营销与社会
Unerstaning Brans 了解品牌
Marketing in a Digital Worl 数字世界的营销
入学要求：
Acaemic requirements
You will nee a UK first-class or 2:1 honours egree from a goo university in one of the subjects below, or an equivalent overseas qualification.
An unergrauate egree in a business or management relate subject is normally require. This programme is not aime at those who have an unergrauate egree specifically in Marketing. If you o, we woul recommen our Masters by Research instea.
Caniates with egrees in social sciences, communications, public relations an meia or arts relate fiels will also be consiere.
Those with a very goo Honours egree in other isciplinary areas will be consiere provie that they have stuie a egree with some marketing relate content.
Applications from mature stuents with significant marketing management experience or acceptable professional qualifications will be consiere on an iniviual basis.
Supporting your application
Relevant work experience is not require but may increase your chances of acceptance.
Preference will be given to those with graes above the minimum requirements ue to strong competition for places on this programme.
IELTS: total 7.0 (at least 6.0 in each moule)
