MSC in Sports,Leisure an Tourism Management
运 动,休 闲 与 旅 游 管 理 硕 士
横跨三大领域的课程方向,帮助学生拓宽就业市场,提供学生在体育,休闲和旅游行业成为管理者所需的知识,技能和经验。
The programme is esigne to evelop in stuents the knowlege, skills an experience that will enable them to obtain leaership positions in the sports, leisure an tourism management fiel: the specific environment, marketing aspects, customer relationship, sales an purchase, role an impact of meia, legal backgroun, as well as sports policies an events management. The programme provies a broa-base curriculum that is groune in the liberal arts an encourages critical analysis of the cultural, social an economic significance of sports, leisure an tourism.
该课程包含120学分,具体课程内容如下:
COMPULSORY MODULES
>Sports Leisure & Tourism Management an Sustainable Development
> Application Project in SLT
> Conference in special SLT Topics
> International Strategic Management
‘‘Winter session’’ abroa
or course at Rennes School of Business
> Legal Environment of SLT Sector
> Events Management in SLT Sector
ELECTIVE MODULES (CHOOSE 4)
Leisure an Tourism Marketing & Management
Meia Stuies for Sports & Leisure Inustry
Merchanising in SLT Sector
Sport Marketing an Sponsorship
Sales an Purchasing in Sport an Tourism Inustry
Logistics & Transport Management in
the Tourism Inustry
ELECTIVE MODULES (CHOOSE 3)
Corporate Design & Bran Ientity in the SLT Inustry
CRM in SLT
International Sport Policies an Sport Organisation Management
Hospitality Management