院校推荐：University of Bath
专业推荐：Marketing MSc
专业内容：
To help you prepare for any marketing career, you will learn about the three core elements of modern marketing:
marketing to consumers
marketing to businesses and organisations
marketing and society
专业要求：
A four year Bachelor degree with a final overall score of at least 80% depending on the institution attended.
课程内容：
Marketing and society
Consumer psychology
Marketing to businesses and organisations
Strategic marketing
Advertising theory and practice
Strategic brand management
E-marketing
International marketing across cultures
Research methods for marketing
市场营销和社会
消费者心理学
向企业和组织营销
战略营销
广告理论与实践
战略品牌管理
网络营销
跨文化国际营销
营销研究方法
英语要求：
You will need an International English Language Test System (IELTS) score of at least 7.0 overall. Your scores for reading, writing, listening and speaking must be at least 6.5.
学习费用：
MSc Marketing £22,000
